Introducing Rattlerz!

Concept

Great tasting crispy coated fruit chews choose your favourite flavours either fruity or sour.

Rationale

Target younger children with fruit flavoured and sour chews specifically developed to appeal to 9-12 year olds. 
Create new options in multi-million market. 
Gain share of space & availability in the back of store and take home opportunities

Elements

Crispy Fruit flavoured chews. 
Available in single serve 40g bags, perfect for portion control and Sharing 100g bags.